News
La Poderosa Transmits ‘Temas en Debate’ Directly from Nation’s Capital
Special Miami Coverage of Hispanic Leadership Conference in Coral Gables
Washington, DC – Two experienced Washington insiders launched ‘Temas en Debate con Margarita Pullés y Armando Guzman’, a one-hour, Spanish-language public affairs program that transmits on Miami radio station, La Poderosa 670 AM directly from the nation’s capital. This week, Pullés and Guzman will be in Miami for the first time since the program began early December to cover the American Action Network’s Hispanic Leadership conference, co-chaired by former Florida Governor Jeb Bush and former Commerce Secretary Carlos Gutierrez. The conference will take place at the Biltmore Hotel in Coral Gables, Florida. Veteran Washington newsman Armando Guzman and public relations expert Margaret Pullés Machado broadcast Temas en Debate live from Capitol Hill. The duo focuses on issues that affect all Americans yet are particular to Florida and Hispanics. “We’re going to go behind the scenes here and give our listeners a preview of where Washington is headed,” said Pullés who thought of the idea when visiting Miami and speaking to the station’s owner, Jorge Rodriguez. “There is nothing like this out there. For the first time, people locally have a voice in DC and have the chance to speak with leaders in real time on issues that affect them directly.” Rodriguez saw the value in bringing this kind of resource to his audience and gave Pulles the green light to move forward – and she did. Since the program first aired six weeks ago, Pullés and Guzman have interviewed former Speaker of the House Newt Gingrich, Congressman Mike Pence, Secretary of Labor Hilda Solis, former Secretary of Commerce Carlos Gutierrez and other high-profile leaders. “Whether you are a Republican or Democrat, things in this city are changing and evolving like never before. Margaret and I will separate the spin from the facts and give everyone an idea of what to expect now.” notes Guzman.
“Margaret and I will cut through the usual rhetoric to get to the where the political action is. There is a big difference between ‘talking’ and ‘doing’ and we will focus on those who are pushing and pulling here to get things done.” Guzman is a veteran Washington newsman who covered four Presidents, numerous leaders and political battles. He worked as Chief Washington Correspondent for Univision and was anchor of “Temas y Debates” a weekly public affairs program. Margaret Pullés Machado is CEO and Chief Communications Strategist of PuMa Communications & Cultural Services, a DC-based public relations firm she founded in 2006 in Tucson, Arizona. She also served in President George H.W. Bush’s Administration, the Smithsonian Institution, and at the public relations firm Burson-Marsteller among other institutions. She has counseled a wide range of Fortune 500 companies, Hispanic organizations, educational and cultural institutions, and small businesses. Pulles is an insightful strategic thinker who focuses on Congress, the White House, Hispanic markets, and Mexico. The program, Temas en Debate, transmits live from Washington, DC every Tuesday and Thursday on La Poderosa 670 AM from 7:00 p.m. to 8:00 p.m. It is audio streamed on www.lapoderosa.com and can be accessed on Podcast through ITunes at http://itunes.apple.com/us/podcast/temas-en-debate-con-armando/id413264044.
Spanish-language Public Affairs Radio Show ‘Temas en Debate’ Airs from Nation’s Capital Miami’s La Poderosa to Transmit to South Florida and Caribbean Market
Washington, DC – Two experienced Washington insiders will anchor ‘Temas en Debate con Margarita Pulles y Armando Guzman’, a one-hour, Spanish-language public affairs program to air on Miami radio station, La Poderosa 670 AM. Veteran Washington newsman Armando Guzman and public relations expert Margaret Pullés Machado broadcast live from Capitol Hill. They focus on issues that affect all Americans yet are particular to Florida and Hispanics. “We’re going to go behind the scenes here and give our listeners a preview of where Washington is headed,” said Pulles who thought of the idea when visiting Miami and speaking to the station’s owner, Jorge Rodriguez. “There is nothing like this out there. For the first time, people locally have a voice in DC and have the chance to speak with leaders in real time on issues that affect them directly.” Rodriguez saw the value in bringing this kind of resource to his audience and gave Pulles the green light to move forward. Since the program first aired six weeks ago, Pulles and Guzman have interviewed former Speaker of the House Newt Gingrich, Congressman Mike Pence, Secretary of Labor Hilda Solis, former Secretary of Commerce Carlos Gutierrez and other high-profile leaders. “Whether you are a Republican or Democrat, things in this city are changing and evolving like never before. Margaret and I will separate the spin from the facts and give everyone an idea of what to expect now” notes Guzman. “The Hispanic community is not a single issue group,” said Margaret Pullés. We are business people and taxpayers and more of us are elected officials who serve a diverse constituency. Armando and I are here to forcefully get to the bottom of issues that are important to the American people and ensure the voices of our communities are heard in the nation’s capitol,” said Margaret Pullés. ### PuMa Communications & Cultural Services is a full-service communications firm founded in 2006 and is headquartered in Washington, DC. Established as a 21st-century organization, PuMa is a versatile, multi-faceted, and multi-cultural agency equipped to help businesses, government entities, and non-profit organizations achieve their communications objectives. PuMa specializes in all communications practice areas, including: public affairs, media relations, community and grassroots relations, Hispanic marketing, and special events. For more information visit www.pumacommunications.com or call 202.280.2421.